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Director of Product Management

Informa Tech

This is a Full-time position in austin, TX posted September 10, 2021.

Company Description

At Informa Tech, we believe that technology innovation is key to driving positive change in our society. We believe that digital inclusion underpins progress. And we believe that diversity in tech is central to a thriving industry.

Our aim is to inspire the global technology community to build a better world by informing, educating and connecting them through world-class research, training, events, and media.

We sit at the heart of the tech community with specialisms in emerging tech/AI, enterprise IT, cyber security, service providers/NextG, critical communications, media & entertainment and marketing technology.

Leveraging over 100 trusted brands, we offer an unrivalled global networking community and platform for technologists and innovators to be inspired and reach their full potential.

(Join us and reach yours!)

Job Description

The Government & Media pillar of Informa Tech represents a broad spectrum of industries served, including Manufacturing/Industrial, Physical Security, Healthcare, Critical Communications, Public Safety and Local Government and Smart Infrastructure. This group brings together exciting brands across the event, research and media landscape. Our IWCE Trade show – now in its 45th year – brings together key decision-makers and executives who rely on critical communications to serve our communities and securely run their operations. American City & County has been the go-to media source providing real-world solutions to local and county government leaders for more than 100 years. Our Omdia research organization provides companies and organizations detailed qualitative and quantitative analysis on the scope and the trends affecting their industry. Our valuable, high-quality research is produced through a global team of experienced analysts and consultants.

The Director of Product Management will focus on strategies and programs to enhance current products and expand into new coverage areas. This individual will work closely with customers as well as Marketing, Sales, Customer Success, Finance, Analysts, as well as with colleagues outside of the pillar to optimize our portfolio and grow our audience in years to come.

As a valued member of the pillar leadership team reporting directly to the VP of the group, The Director of Product Management will understand the key audience and client personas and be responsible for designing products and experiences that are valuable to these personas and profitable to the business. Working closely across all functional teams, the position is responsible for pillar products across the full spectrum of product lifecycle (market opportunity, product design, deliver/enhancements, execution). Foster a customer-centric, data-driven, fast-paced, agile, iterative, test and learn culture.

Key responsibilities:

The Director of Product Management – Government & Media is expected to assume the following key responsibilities plus any other reasonable duties as required:

  • Owns and develops the strategy, plan, product, roadmap and product success metrics

• Works closely with the Technology Product Delivery team to develop and execute plans to deliver the platform strategy• Develops an approach for continually gathering user feedback (qual and quant research, user panels, etc) aligning with Market Pillar product research activities

  • Works with UX, research and Market Pillar product teams to define user journeys, develop concepts and test prototypes
  • Develops the business case for new products, improvements to existing products and for the underlying tech platforms
  • Determines the monetization strategy for different aspects of the offering
  • Prioritizes product features, manages the backlog and owns the product roadmap (and influence the product roadmap of third-party solutions)
  • Scales strategy, processes, capabilities, products, platforms, changes and so on based on insights, customer value, etc. across Market Pillars and LOBs
  • Monitors the competitor landscape to understand the products and services (digital and non-digital) in customers’ consideration set
  • Interprets competitor, industry and market analysis regarding technology solutions to determine how these could inform product roadmaps
  • Is a subject matter expert and guides, supports, coaches and imparts knowledge to colleagues.


  • 7+ years of proven experience within product management, product marketing, or business strategy in industries pertaining to market intelligence. Preference given to candidates with product experience in research/subscription products
  • Ability to acquire domain expertise of markets, products and personas
  • Experience working in an iterative, test-and-learn culture, or helping create that kind of culture
  • Commercial expertise – competence in financial modelling, analytics and marketing
  • Leadership skills – ability to form, lead and develop a cross-functional team and work with a range of stakeholders
  • Is externally focused, and able to demonstrate knowledge of the external market and competitor landscape.
  • Strong in building relationships internally and externally, partnering with colleagues to build and develop the Market Pillar product vision

Additional Information

Why work at Informa

Employee experience is very important to us at Informa. On top of joining a supportive, diverse and ambitious team that welcomes all types of candidates. We are also flexible with different working patterns and prioritizes promotions internally. Our benefits include:

  • Learning and development plan to assist with your career development
  • 15 days PTO plus 9 national holidays, 4 days for volunteering and a day off for your birthday!
  • Competitive Benefits with 401k match
  • Paid parental leave
  • Work with a high quality of specialist products and service
  • Bright and friendly staff who are all “expert’s experts” and additional training and development for helping you achieve your career aspiration
  • ESPP – become a shareholder

We know that sometimes the “perfect candidate” doesn”t exist, and that people can be put off applying for a job if they don”t fit all the requirements. If you”re excited about working for us and have most of the skills or experience we”re looking for, please go ahead and apply. You could be just what we need! We believe strongly in the value of diversity and creating supportive, inclusive environments where our colleagues can succeed. As such, Informa is proud to be an Equal Opportunity Employer. We do not discriminate on the basis of race, color, ancestry, national origin, religion, or religious creed, mental or physical disability, medical condition, genetic information, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, gender expression, age, marital status, military or veteran status, citizenship, or other protected characteristics under federal, state or local law.

All your information will be kept confidential according to EEO guidelines.